Drill Bits: ‘Dallas’ Holds Steady in the Ratings

Bobby Ewing, Dallas, Guilt and Innocence, John Ross Ewing, Josh Henderson, Patrick Duffy, TNT

Steady fellas

“Dallas’s” March 25 telecast, “Guilt and Innocence,” was seen by 2.6 million viewers, including roughly 890,000 adults between ages 18 and 49, a demographic that advertisers pay top dollar to reach.

The numbers are down slightly from the March 18 telecast, “Ewings Unite!,” which scored 2.7 million viewers, including 1 million people between 18 and 49. Like all new “Dallas” episodes, “Ewings Unite!” received a healthy boost from people who record shows digitally and watch them later. By the end of last week, DVR users had boosted the “Ewings Unite!” audience to 3.5 million.

What does all this mean for “Dallas’s” future? It’s hard to say, but consider this: Steve Koonin, president of Turner Entertainment Networks, recently told the Atlanta Journal-Constitution that the show’s numbers are in line with what TNT promised advertisers.

Koonin, who says he’s “incredibly proud” of the show, knew the risk of bringing it back in the winter after its successful run last summer, the Journal-Constitution reported. He also told the newspaper he’s a longtime “Dallas” fan who recalled taping the show on a new-fangled VCR in 1983 so he could take his future wife on a date.

New Album from Landers

Audrey Landers, Dallas, Dallas Feels Like Home

Afton sings!

Here’s something I’m delighted to write: Audrey Landers, fresh off her sensational guest spot in “Guilt and Innocence,” has dropped a new album full of the songs she wrote and performed on the original “Dallas”!

The album, “Dallas Feels Like Home,” is available from iTunes and includes favorites like “Steal Me Away” and “Let Me Down Gently.” Five of the album’s songs comprise my latest “Dal-List,” which honors Afton Cooper’s greatest hits.

Paging Dr. Gordon

In case you missed it: “Dallas” plans to bring back Dr. David Gordon, TV Guide reported this week. “Dallas” diehards know Gordon, the plastic surgeon who treated Margaret Michaels’ version of Pam, was seen in “Carousel,” the 12th season premiere. He was played by Josef Rainer, who previously portrayed Mr. Barton, one of Sue Ellen’s lingerie industry associates, as well as Sam Culver in “Dallas: The Early Years.”

J.R. Ewing: TV’s Top Villain

Speaking of TV Guide: The magazine ranked J.R. as television’s top villain in last week’s issue. He beat “The Simpsons’” Mr. Burns, “The Fugitive’s” one-armed man and Al Swearengen, the anti-hero of “Deadwood,” portrayed by “Dallas” alum Ian McShane. TV Guide also ranked J.R. and Sue Ellen as one of TV’s all-time best couples.

And while we’re on the subject of Larry Hagman: In a new documentary about the Starck Club, a famed real-life Dallas nightclub, the actor recalled how he unintentionally scuttled a planned drug bust. The Dallas Morning News has the story.

Bottoms up

Product placement alert: TNT has struck a deal with MillerCoors to incorporate the beer company’s beverages into the cable channel’s programming, Variety reports. So grab your Microsoft Surface, pop open a Miller Lite and do your part to support “Dallas.”

“Drill Bits,” a roundup of news about TNT’s “Dallas,” is published regularly. Share your comments below.